IF: outside

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here's the tricky part.

I love advertising. The best advertising is the kind that is remembered long after the ad campaigns have changed and changed again.

Remember this one from the 1960s? I’ll bet you still know all the words.

“Ooey gooey rich and chewy inside. Golden flaky tender cake-y outside.

Wrap the inside in the outside. Is it good? Darn tootin’!

It’s the big Fig Newton! The big Fig Newton! (Here’s the tricky part!) 

The big Fig Newton!”

I never liked Fig Newtons as a kid, but I sure ate them because of this guy.



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